HARDLINE MOTORSPORT
I was tasked to create the brand identity for Hardline Motorsport. aiming for a brand that stood out on the Caterham 270R grid, from designing logos to writing blog posts and creating social media assets.
This project allowed me to showcase my creativity and expertise in multiple areas. creating a voice for the hardline Team and showing casing the highs and lows though out the 2023 season.
SERVICES
Brand Discovery
Brand Identity
Track side Content
Social Media
Blog Writing
Photography
Videography
SONSORSHIP BLOG CONTENT
SONSORSHIP BLOG CONTENT
I write a weekend race report for the Hardline Team for the sponsor EBC Brakes.
Highlighting their achievements throughout the weekend and how the EBC products help the drivers achieve the best results they can.
SOCIAL MEDIA
My main goal of the year was to create captivating content that none of the other teams were doing to not only make the drivers stand out with their talent on the track but also off.
This consisted of:
Scheduling Posts
Stories
Captions
Replying To Commenting
Generating Ideas
Shoot and edit reels
INSTAGRAM REELS
I create trackside content which includes Instagram reels that capture the thrill and excitement of each race weekend.
By featuring our drivers, their preparation, and the on-track action, these reels help push the team to greater heights by showcasing their talent and but also the fun sides of the weekend.
( To see all the reels please check out the Hardline Instagram below)
